Our representatives: Magdalena Karasińska, People and Culture Manager, and Kamila Szuba, Head of Operations, participated in the “HR Trends 2025” conference, organized by the ICAN Institute. This is one of the most significant events in human capital management in Poland, and this year it focused on the role of HR as a key driver of change amid uncertainty and rapid market transformations.
Attending the conference provided our representatives with an opportunity to exchange knowledge with experts from various industries and to reflect on how HR leaders can actively shape the future of organizations and teams. Discussions revolved around topics increasingly influencing business outcomes, from team adaptability, through the role of technology in learning, to integrating strategic goals with employee development.
Our representatives were particularly interested in the panel “Secrets of Technology-Enhanced Learning,” led by Michał Gołębiowski from Tutlo.com. The solutions presented demonstrated how to effectively combine education, digital tools, and individual employee needs. This topic is particularly close to our hearts – as one of the leaders in the customer service sector in Poland, we consistently invest in technological solutions that support team development and enhance service quality.
Another key session was the workshop “The Bridge Between Strategy and Human Capital,” which provided participants with practical tools to align HR initiatives with business objectives. Magdalena Karasińska emphasized:
“The reality in which we operate requires organizations to focus on building teams capable of emotional balance, rapid adaptation, and creative problem-solving in a world full of uncertainty. Strategic HR in this context is not a ‘back-office department’ but a force that actively supports the organization in achieving its strategic goals.”
At Contact Center, we firmly believe that investing in HR leadership directly impacts the performance of our teams and, consequently, customer satisfaction. Well-functioning HR departments ensure that our consultants have the support, tools, and work environment needed to perform tasks effectively and continuously develop their skills.
We thank the ICAN Institute for organizing such an inspiring event, which not only broadened our perspective but also provided concrete ideas for implementation within our organization.
