Telesales campaign for a client from the insurance industry


• B2C sales of mobile device insurance policies for subscribers of a mobile phone network.
• Trilateral agreement.

Contact Center Tasks

• Outbound telesales calls to clients of the mobile phone network.
• Presentation of the mobile device insurance policy.
• Post-call formalities related to finalising the sale of the insurance policy.

Activities Conducted

• Implementation of the project in accordance with the client’s expectations.
• Training and coaching conducted jointly with the client.
• The provision of access to an FTP server for the client – to store information, recordings and reports related to the campaign.
• Organising competitions and integration events for the consultants in order to increase their commitment and effectiveness.
• Multistage campaign implementation.

Results achieved

• Client satisfaction with the results achieved.
• Consultants’ satisfaction from working on the project.
• Sales results doubled within the first 12 months of commencing the project.

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