Szukaj

Case study

How did we expand the distribution network for an FMCG leader?

We carried out sales activities for one of the leaders in the beverage industry. We secured orders from retailers and optimised communication processes.

Increasing our Partner's customer base and expanding their product distribution network.

What challenges did we face?

  • * Securing orders and sending proposals for establishing cooperation to potential customers.
  • * Integrating CRM systems.
  • * Meeting sales targets for volume, value and variety of products sold.

What we did:

Preparation

  1. 01

    We developed a range of project-specific training courses.

  2. 02

    We set up a dedicated team of specialists.

  3. 03

    We developed a CRM system.

  4. 04

    We created a dedicated hotline number for representatives.

Implementation

We integrated CRM systems.
We have provided training.

Execution

01
We created dashboards to show consultants the sales potential for each customer.
02
We secured orders and maintained contact with shops.
03
We provided a coach to work with the team to achieve sales targets.
04
We monitored and optimised the activities.

Results

Increasing our Partner's customer base and expanding their product distribution network.

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